Differences

ENTREPRENEUR

•           People who have a talent for seeing opportunities and the abilities to develop those opportunities into profit-making businesses.

INTRAPRENEUR

•         The practice of using entrepreneurial skills without taking off the risks or accountability associated with entrepreneurial activities. It is practiced by employees within an established organization using a systematized business model.

CHARACTERISTICS	ENTREPRENEUR	INTRAPRENEUR	TRADITIONAL MANAGER
PRIMARY MOTIVES	-Wants freedom, goal oriented, self- reliant, and self- motivated	-Wants freedom and access to corporate resources, goal oriented and self- motivated, but also responds to corporate rewards and recognition	-Wants promotion and other traditional corporate rewards power motivated
TIME ORIENTATION	-Uses and goals of 5 to 10 year growth of the business as guides, takes action how to next step along the way	-End goals of 3 to 15 years, depending on the type of venture, urgency to meet self- imposed and corporate time tables	-Responds to quotes and budgets, to weekly, monthly, quarterly, and annual planning horizons and to the next promotion or transfer
TENDENCY TO ACTION	-Gets hand dirty -May upset employee by suddenly doing their work	-Gets hands dirty -May know how to delegate but when necessary, does what needs to be done	Delegates action -Supervising and reporting takes most energy
SKILLS	-Knows business intimately -More business acumen then managerial or political skills -Often technically trained if in technical business -May have had profit and loss responsibility in the company	-Professional management -often business school trained -uses abstract analytical tools, people-management and political skills	-Professional management -Often business school trained -Uses abstract analytical tools, people management and political skills
ATTITUDE TOWARDS COURAGE AND DESTINY	-Self-confident, optimistic and courageous	-Sees others being in charge of his or her destiny -Can be forceful and ambitious but may be fearful of others ability to do him or her in	-Self-confident and courageous -Many are cynical about the system but optimistic about their ability to outwit it
FOCUS OF ATTENTION	-Primarily on technology and marketplace	-Both inside and outside -Sells insiders on needs of venture and market place but also focuses on customers	-Primarily on events inside corporation
ATTITUDE TOWARDS RISK	-Likes moderate risk -Invests heavily but expects to succeed	-Like moderate risks -Generally not afraid of being fired, so sees little personal risk	-Cautions
USE OF MARKET RESEARCH	-Creates needs -Creates products that often cannot be tested with market research -Potential customers do not yet understand them -Talks to customers and forms own opinion	-Does own market research and initiative market evaluation, like the entrepreneur	-Has market studies done to discover needs and guide product   conceptualization